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Types of SMS mailings .
Depending on the useful action and the goals that the sender pursues, SMS mailings are divided into:
transactional;
informational resources;
service centers;
advertising.
SMS gateway solution from Intis Telecom.
Informational. This type includes messages that do not advertise or sell anything — they simply convey information. Mobile operators send messages about tariffs and package balances, stores and the service sector – about the changed work schedule.
Advertising. This category includes all messages about promotions, new products, discounts, special offers, invitations to open a new store, etc.
Service ones. Such mailings are usually sent out automatically and inform the client about any event — there are not enough funds on the account, the goods have arrived at the pick-up point, etc. So dentists are reminded about making an appointment, educational companies inform about the postponement of classes, and car services-that the car can be picked up.
Transactional. A special case of service mailings, which is used by banks and financial organizations-they send codes to confirm transactions, information about the flow of funds and other events.
Sometimes there are other types of mailings — reminder, thematic, welcome, but all of them somehow belong to one of the 4 main types.